To Build Or Not To Build, That Is The Windows Phone App Dev Question
A while back, I used one of my phone reviews as a platform to make a desperate, but necessary, plea to developers: Please build cool apps for Windows Phone 7.5. Come to find Microsoft had been making the same plea for a while as part of a broader support program called BizSpark, which gives tech startups from all walks of life ranging from desktop to the cloud to mobile the support they need to get their companies off the ground. To that end, the company recently held an event in New York called Mobile Acceleration Week (just one in a series of Mobile Acceleration Weeks that take place worldwide), in which 12 startups were offered hands-on training and support to build mobile apps for the platform. Obviously these developers had above-and-beyond support from Microsoft, but I was somewhat surprised to find that many of them are pretty infatuated with the platform. Some talked up the OS's enterprise-friendliness, while others bragged about how quickly they can build for WP7 compared to iOS and Android, while others simply prefer their app on a Metro UI. From the way that developers in general have been so hesitant to make the shift, I simply had to ask, "Why are developers — at least the ones who've moved over to WP7 — so gung-ho about Mango?" Microsoft's senior director of Windows Phone apps seemed to have the answer: "we give a f%*k."Source: http://feedproxy.google.com/~r/Techcrunch/~3/d5bPy9QM7LU/
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